Members
Benefits
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Benefits

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Who should apply to join the IAB SA?

The IAB SA currently represents more than 200 members, including online publishers, creative, media and digital agencies, brands and educators, between them accounting for more than 50-million local unique browsers and more than 1-billion page impressions. The IAB SA strives to provide its members with a platform through which they can engage, interact and address digital issues of common interest, thereby stimulating learning and commerce within the South African digital space.

Anyone who has a strong sense of driving digital forward is welcome to apply.









The Benefits of Joining the IAB SA



Membership of the IAB will help ensure your knowledge of everything digital. Not only will you be the first to hear about new digital trends, knowledge, and research, but you’ll have the opportunity to sit at the table with digital industry thought leaders and have your voice heard to steer conversations around standards, guidelines, and best practices.

"We’re at a stage now in the industry where digital runs through almost everything…”
— Iain Tait, Executive Creative Director, Google Creative Lab


Membership will also introduce you to partners, clients, and experts who can provide advice, insight, and potential new business. These connections can be made at any of our numerous networking events hosted across the country.

Additionally, IAB advocates for the digital industry and fights against adverse government regulation for your business interests through our Regulation council. We strive to keep our members informed about important policy-related events through participation in the Regulation Council and by developing timely issue briefs and legal analysis of key proposals.

Representing over 160 leading media and marketing companies, linking today’s best practices with tomorrow’s breakthrough channels and marketplaces, the Interactive Advertising Bureau – IAB - is at the centre of the digital media universe.

IAB Benefits

  • Participation in different industry-facing Committees and Councils that create industry standards, guidelines, and best practices

  • Networking with 160+ leading media & marketing companies who represent our diverse ecosystem

  • Access to industry research from the IAB and our partners

  • Opportunities to showcase your own research, insights, and technology to the membership through webinars, town halls, thought leadership forums, and more

  • Access to professional development courses and discounts on IAB courses and certifications

  • Full access and listing within our Member Directory

  • Discounts on event attendance and event sponsorship

  • Exclusive member-only event invitations to networking receptions and industry leader conferences

  • Speaking opportunities at IAB events

  • Protection for your business interests by helping steer IAB public policy efforts that fight against adverse regulation and legislation

  • First access to new measurement initiatives, ad units, technologies, and what competitors and the industry are thinking

If you’re not already an IAB member, what are you waiting for?  The IAB: It’s your seat at the table.

Join Today

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