The IAB South Africa is a member-driven organisation that promotes digital growth.
We are an independent, voluntary, non-profit association focused on growing and sustaining a vibrant and profitable digital industry within South Africa. The IAB SA currently represents more than 200 members including online publishers, brands and educational institutions, as well as creative, media and digital agencies. Our aim is to provide our members with a platform where they can engage and interact with each other and address digital issues of common interest, thereby stimulating learning and growth within the South African digital space.
The IAB SA represents the South African digital industry to all sectors, including the marketing community, the media, the South African government and the public.
Code of Conduct
In 2014, the IAB South Africa has worked closely with AAA School of Advertising to present a digital curriculum to part-time students, and played an active role in the first annual Digify internship programme.
We are taking great strides in opening our membership base to include a wider scope of digital industry players, including brands and educational institutions.
With the appointment of a full-time CEO in May 2014, we are able to effectively build closer ties with other industry bodies such as Print and Digital Media South Africa, the Association for Communication and Advertising, the Advertising Media Association of South Africa, the Advertising Media Forum, the South African Audience Research Foundation and others.